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I hear this pitch all the time: "Cloud computing provides the shortest time to deploy or time to market because there is no need to purchase and configure hardware and software." That makes sense.
If the value of time to deploy is not the big deal we're told it is, what is the compelling reason to move to cloud computing? You might think it's the efficiency of the public cloud platforms, but that too is a relatively small advantage.
The trouble is that the value of adaptability, which far exceeds that of other benefits of cloud computing, is both difficult to define as a concept and even more challenging to model for a specific problem domain or a whole enterprise. Nonetheless, it should be the ultimate objective of cloud computing and -- for that matter -- any new technology.
Cloud providers should stop leading their pitches with the tactical values that vary greatly from enterprise to enterprise and instead discuss the core strategic reasons for moving to the cloud. For its part, IT needs to get a clue about this concept so that it can apply cloud computing technologies in the right directions. My fear is that both providers and enterprises don't yet understand the true value of cloud computing, and tactical "quick win" thinking will get us into trouble -- again.
Read more: http://goo.gl/ItfNG
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